Summary: the wizard of ads

Review and analysis of williams' book

Businessnews Publishing - Collection Business book summaries

42 pages, parution le 09/09/2016

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Résumé

The must-read summary of Roy H. Williams' book: "The Wizard of Ads: Turning Words into Magic and Dreamers into Millionaires".

This complete summary of the ideas from Roy H. Williams' book "The Wizard of Ads" shows that, while technology is changing and advancing dramatically, people's hearts and motivations aren't changing at all. In fact, people today are still as predictable as they always have been, and are still subject to the laws of the universe that seem impervious to change. In his book, the author explains that it is therefore possible to predict what will be effective in the future by investigating what has worked in the past. The key lies in thinking, learning and planning around the laws of the advertising universe. This summary will teach you how to apply the laws to your specific situation and offer your product in the right way.

Added-value of this summary:
- Save time
- Understand key concepts
- Expand your knowledge

To learn more, read "The Wizard of Ads" and discover the key to effective advertising that captures the attention of customers.

Caractéristiques techniques

	PAPIER	NUMERIQUE
Éditeur(s)	Busi Book Sum
Auteur(s)	Businessnews Publishing
Collection	Business book summaries
Parution	09/09/2016	29/09/2014
Nb. de pages	42	15
Format	12 x 18	-
Couverture	Broché	-
Poids	53g	-
Contenu	-	ePub
EAN13	9782511048764	9782511016923