Business Across Cultures

Fons Trompenaars, Peter Woolliams

362 pages, parution le 09/01/2004

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Résumé

Business Across Cultures is the keystone book in the Culture for Business series. It provides an overview of all subjects tackled in the other books of the series. Its particular aim is to provide executives with a cross-cultural perspective on how companies meet the diverse needs of customers, investors and employees; to introduce the main ideas in business in a multicultural context; and to show how they all fit together.

L'auteur - Fons Trompenaars

Charles Hampden-Turner et Fons Trompenaars sont des spécialistes reconnus des questions interculturelles. Ils dirigent le centre de formation et de conseil en management interculturel Trompenaars-Hampden Turner (THT).

Sommaire

Introduction
The Organization as a Cultural Construct
The Organization of Meaning – Introducing Value Dimensions
Further Value Dimensions
Corporate Culture
Managing Change and Continuity Across Cultures
Marketing Across Cultures
Managing HR Dilemmas Across Cultures
Finance and Accounting Across Cultures
The Quest for a New Paradigm of International Leadership
The Reconciling Organization
Notes and Bibliography

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Capstone Publications
Auteur(s)	Fons Trompenaars, Peter Woolliams
Parution	09/01/2004
Nb. de pages	362
Format	15,5 x 23,5
Couverture	Broché
Poids	580g
Intérieur	Noir et Blanc
EAN13	9781841124742
ISBN13	978-1-84112-474-2