Strategic Management in Action
International Edition
Résumé
"THE RIGHT STUFF COMPACTLY AND CLEARLY PRESENTED"
The third edition of Coulter's Strategic Management in Action continues to do what it does best - present current strategic management theories and practices in an engaging, lively, and exciting format.
FEATURES
Chapter-opening Strategic Management in Action cases grab readers' attention immediately! Some of the featured companies include Avon, Haier Group, Nike, and the recorded music industry.
FYI boxes: Concise overviews of contemporary strategic management topics such as corporate innovation, greening of strategic management, strategic alliances, and trend spotting.
Strategic Management - The Global Perspective: Descriptions of global companies and the unique strategies they're using.
The Grey Zone - Ethics in Action: Descriptions of common ethical dilemmas strategic decision makers may face.
NEW! Strategic Managers in Action: Descriptions of real people dealing with real strategic issues. Five comprehensive cases for analysis at the end of the book and a NEW! appendix on how to do a case analysis.
NEW! Cutting edge topics such as corporate governance, global outsourcing of jobs, the rule of three, communities of practice, the Human Capital Index, the copycat economy, and the Global Entrepreneurship Monitor.
Sommaire
- What is Auditing?
- Standards, Materiality and Risk
- Management Assertions and Evidence
- Client Acceptance and Audit Planning
- Internal Control
- Revenue and Cash Receipts Transactions
- Expenditure and Cash Disbursements Transactions
- Other Accounts and Transactions
- Sampling
- Completing the Audit and Reporting
- Ethics and Legal Liability
- Assurance and Other Services
Caractéristiques techniques
PAPIER | |
Éditeur(s) | Pearson |
Auteur(s) | Mary Coulter |
Parution | 15/12/2004 |
Édition | 3eme édition |
Nb. de pages | 350 |
Format | 20 x 25 |
Couverture | Broché |
Poids | 635g |
Intérieur | Quadri |
EAN13 | 9780131293885 |
ISBN13 | 978-0-13-129388-5 |
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