Never Bet the Farm

How Entrepreneurs Take Risks, Make Decisions... and How You Can, Too

Anthony Iaquinto, Stephen Spinelli, Jr.

224 pages, parution le 04/05/2006

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Résumé

In Never Bet the Farm two leading entrepreneurs, Anthony Iaquinto and Stephen Spinelli, turn much of the so-called expert advice for entrepreneurs on its head. They show that by preparing for setbacks and using a framework that can help reduce risks and simplify decision making, entrepreneurs can increase their probability for success. They refute the idea that there is an ideal entrepreneurial "type," and show that luck can be as important as a business plan in many enterprises. Above all, the authors emphasize that entrepreneurship is a career, not a one-time event, and winners are those who can keep themselves in the game. Never Bet the Farm is an easy-to-understand and attractive tool for anyone who has a business idea, but who might be wary of the risks implied in starting their own business.

Sommaire

Developing the Correct Frame of Mind
- Principle #1 Entrepreneurship Is a Career
- Principle #2 Successful Entrepreneurs Are Just like You
- Principle #3 There Are No Secrets to Success
- Principle #4 Luck Is Part of the Equation
- Principle #5 Never Reach for a Gallon When You Only Need a Quart
- Principle #6 It Shouldn't Only Be About Money
- Principle #7 Embrace Fear, Never Reach for a Gallon When You Only Need a Quart
Making the Right Decisions
- Principle #8 Never Bet the Farm
- Principle #9 Don't Spend a Dollar When a Dime Will Do
- Principle #10 Always Tap a Bridge Before Crossing
- Principle #11 Only Fools Fly Without a Net
- Principle #12 Connect but Protect, Don't Spend a Dollar When a Dime Will Do
- Principle #13 Buddy Up Principle
- Principle #14 Learn to Play the Gray Principle
- Principle #15 Plan a Timely Exit
Final Words
An Entrepreneur's Guidebook
University Centers
Selected Web Sites
Selected Books

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Jossey-Bass
Auteur(s)	Anthony Iaquinto, Stephen Spinelli, Jr.
Parution	04/05/2006
Nb. de pages	224
Format	15,5 x 23
Couverture	Broché
Poids	270g
Intérieur	Noir et Blanc
EAN13	9780787983666
ISBN13	978-0-7879-8366-6