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MTIV Making The Invisible Visible
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Librairie Eyrolles - Paris 5e
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MTIV Making The Invisible Visible

MTIV Making The Invisible Visible

Process, Inspiration and Practice for the New Media Designer

Hillman Curtis

240 pages, parution le 19/06/2002

Résumé

MTIV (Making the Invisible Visible) is an indispensable guide for the new age of media design. This book is about HOW to achieve the results that bring in profits and make you a better designer. This beautifully written and designed book unveils the methods behind Hillman Curtis' phenomenal success as a New Media designer. In well-crafted narrative and instructional form, Hillman outlines his systematic approach for working with clients to develop clear, cogent, and creative communication - three "musts" for successful design. Through trial and error, Hillman and his company honed a seven-step process for creating concepts, developing and designing New Media. Often overlooked or unknown by designers, the methods in this book are distilled from years of experience, and enhanced by years as a leader in the design field. Divided into three parts-Process, Inspiration and Practice-the book offers a practical methodology for successful artistic and professional work and also offers technical advice in translating this for the web (color, XML, streaming media, and other topics are discussed). Lined with a subtle sense of humor and narration that really flows, this book is a joy to read, with great advice that helps designers with their own design work.

TABLE OF CONTENTS
  • INTRODUCTION
  • PROCESS
  • Listen
  • Unite
  • Theme
  • Concept
  • Eat the Audience
  • Filter
  • Justify
  • INSPIRATION
  • PRACTICE
  • Grids
  • Color
  • Type
  • Web Layout
  • Web Languages
  • XML
  • Usability
  • Broadcast
  • Print
  • CREDITS
  • INDEX

L'auteur - Hillman Curtis

Hillman Curtis is the founder of hillmancurtis.com, a design studio specializing in Web site design, motion graphics, and digital video. Hillman's clients include Yahoo!, Adobe, RollingStone.com, British Airways, MTV, and Intel. His expert and innovative design solutions have garnered him and his company numerous awards, including the Communication Arts Award of Excellence and the South by Southwest Conference "Best Use of Design" and "Best of Show." Author of the bestselling Flash Web Design: The Art of Motion Graphics and MTIV: Process, Inspiration and Practice for the New Media Designer, Hillman lives in New York City with his family.

Caractéristiques techniques

  PAPIER
Éditeur(s) New Riders
Auteur(s) Hillman Curtis
Parution 19/06/2002
Nb. de pages 240
Format 20,4 x 25,5
Couverture Broché
Poids 984g
Intérieur Noir et Blanc
EAN13 9780735711655
ISBN13 978-0-7357-1165-5

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