Don't Make Me Think!

A Common Sense Approach to Web Usability

Steve Krug

193 pages, parution le 20/11/2000

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Résumé

It's a fact: people won't use your Web site if they can't find their way around it. Whether you call it usability, ease-of-use, or just good design, companies staking their fortunes and their futures on their Web sites are starting to recognize that it's a bottom-line issue.

In Don't Make Me Think, usability expert Steve Krug distills his years of experience and observation into clear, practical-and often amusing-common sense advice for the people in the trenches (the designers, programmers, writers, editors, and Webmasters), the people who tell them what to do (project managers, business planners, and marketing people), and even the people who sign the checks. Krug's clearly explained, easily absorbed principles will help you sleep better at night knowing that all the hard work going into your site is producing something that people will actually want to use.

Contents

Foreword by Roger Black
Read me first: Throat clearing and disclaimers
Guiding Principles: 1: Don't make me think!; 2: How we really use the Web; 3: Billboard Design 101; 4: Animal, vegetable, or mineral'; 5: Omit [needless] words
Things You Need to Get Right: 6: Street signs and Breadcrumbs; 7: The first step in recovery is admitting that the Home page is
beyond your control
Making Sure You Got Them Right: 8: "The Farmer and the Cowman Should Be Friends"; 9: Usability testing on 10 cents a day; 10: Usability testing: The movie; 11: On not throwing the baby out with the dishes

L'auteur - Steve Krug

Steve Krug is a little known but highly respected usability consultant who has worked quietly for years for companies like Apple, Netscape, AOL, BarnesandNoble.com, Excite@Home, and Circle.com. Don't Make Me Think! is the product of more than ten years experience as a user advocate.