Design workshop

Robin Williams, John Tollett

280 pages, parution le 01/12/2000

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Résumé

Robin Williams introduçed design and typographic principles to legions of readers with her best-selling Non-Pesigner's book series. now she and dsigner/co-author )John Tollett take you to the next level of creative design with practical advice and lessons in composition, visual impact,and design challenges.

Presented in Robin and lohn's signature style-writing that is so crystal clear, it's accessible to absolutely anyone-and illustrated with hundreds of full-color design examples, the ideas in this book tackle design theory, visual puns, and layout and graphiçs strategies for real-world projects. Peveloping designers will appreciate the authors' imaginative approach and well-chosen examples.

Discover practical and effective design principles and conceptsand how to apply them to virtually any project.

Learn why some designs are attention-getting and others are not.

Learn how to choose just the right look-corporate or casual, classic or trendy-for speciliç types of projeçts, suçh as business cards, letterhead and envelopes, newsletters and brochures, logos, advertising, and more.

Test your design acumen by comparing before-and-after examples.

Find a wealth of inspiration for your own design projects.

gainnsight into the design process by studying the work of guest designers, who offer their personal commentary and insights.

Robin Williams Design Workshop is the ideal book, not only for the hundreds of thousands of readers who learned design basiçs from Robin's books, but for
any aspiring designer wanting to advance to the next level of expertise and creativity.

Contents

Introduction
Idea Sparks
Projects
Designers G the Design Process
Extra

L'auteur - Robin Williams

Robin Williams is the author of dozens of best-selling and award-winning books about the Macintosh, including the groundbreaking The Little Mac Book and Robin Williams Mac OS X Book. She is an icon in the Mac community. Through her writing, teaching, and seminars, Robin has educated and influenced an entire generation of computer users in the areas of design, typography, desktop publishing, the Mac, and the Web.

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L'auteur - John Tollett

John's graphics background includes working as a designer, art director, and illustrator at advertising agencies and as a freelancer. The majority of this experience was gained in Dallas, but the lure of adobe houses and snow-covered mountains brought him to Santa Fe. There he continued designing, art directing, and illustrating, and of course started using a Macintosh. Now there's one factor present that wasn't there before: Now it's fun. Now he can experiment. He can change his mind. He can play. John read once that all creativity is a form of play. He didn't believe it at the time. Being creative was work. But now, as he looks out the window at the fresh snow on the mountains, he wonders: Should he go skiing or should he boot up the Mac?

Caractéristiques techniques

	PAPIER
Éditeur(s)	Peachpit Press
Auteur(s)	Robin Williams, John Tollett
Parution	01/12/2000
Nb. de pages	280
Format	23 x 22,9
Couverture	Broché
Poids	602g
Intérieur	Quadri
EAN13	9780201700886