The Oxford Handbook Strategy

Volume II: Corporate Strategy

David Faulkner, Andrew Campbell

544 pages, parution le 09/04/2003

Ajouter à une liste

Indisponible

Résumé

The Oxford Handbook of Strategy is a two-volume set on the key subject areas and issues currently under discussion in the field of strategy. It unites an international team of contributors who are all recognized authorities on the topic of their chapter. The Handbook will be of considerable value to researchers, graduate students, and teachers whose interest in the subject area has advanced beyond that of the traditional textbooks, and to managers and consultants who seek an authoritative, accessible, and up-to-date discussion of the fundamentals of strategy.

Volume II looks at the challenges and choices for the corporation under four main headings: Corporate Strategy (Diversification, The Role of the Centre, Mergers and Acquisitions, Strategic Alliances and Networks); International Strategy (Multinational Enterprises, Globalization); Change (Managing Change, Turnarounds, Organizational Structure, Innovation); and Flexibility (Game Theory, A Real Options Framework, Strategic Flexibility). It concerns itself primarily with the multi-business unit corporation, how it decides which businesses to be in, and how to run them.

Contents

Introduction to Volume II: Corporate and International Strategy, Change, and Flexibility
Andrew CAMPBELL and David FAULKNER

PART III CORPORATE STRATEGY

Why Diversify? Four Decades of Management Thinking
Michael GOOLD and Kathleen LUCHS

The Rationale for Multi-SBU Companies
C. K. PRAHALAD AND Yves L. Doz

The Role of the Parent Company
Andrew CAMPBELL

Mergers and Acquisitions: Motives, Value Creation, and Implementation
Richard SCHOENBERG

Cooperative Strategy: Strategic Alliances and Networks
David FAULKNER

PART IV INTERNATIONAL STRATEGY

International Strategy
David FAULKNER

Strategies for Multinational Enterprises
Alan RUGMAN AND Alain VERBEKE

Globalization and the Multinational Enterprise
Peter BUCKLEY

PART V CHANGE

Managing Strategic Change
Richard WHIPP

Turnarounds
Peter MCKIERNAN

Organizational Structure
Richard WHITTINGTON

Strategy Innovation
Peter J. WILLIAMSON

PART VI FLEXIBILITY

Game Theory in Strategy
J. H. POWELL

Strategy, Heuristics, and Real Options
Bruce KOGUT AND Nalin KULATILAKA

Strategic Flexibility: Creating Dynamic Competitive Advantages
Henk W. VOLBERDA

L'auteur - David Faulkner

David O. Faulkner, University Lecturer in Strategy, Said Business School, University of Oxford

L'auteur - Andrew Campbell

Andrew Campbell, Director, Ashridge Strategic Management Centre

Caractéristiques techniques

	PAPIER
Éditeur(s)	Oxford University Press
Auteur(s)	David Faulkner, Andrew Campbell
Parution	09/04/2003
Nb. de pages	544
Format	17,5 x 25,3
Couverture	Relié
Poids	1036g
Intérieur	Noir et Blanc
EAN13	9780199248643
ISBN13	978-0-19-924864-3