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The long tail theory for business
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Librairie Eyrolles - Paris 5e
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The long tail theory for business

The long tail theory for business

Find your niche and future-proof your business

50Minutes - Collection Coaching pro

34 pages, parution le 02/09/2015

Résumé

Find your niche and future-proof your business! This book is a practical and accessible guide to understanding and implementing the long tail theory, providing you with the essential information and saving time.  In 50 minutes you will be able to:    - Understand the uses of the long tail theory in the digital product market and how you can use it to sell products and for search engine optimization    - Identify the products in your portfolio that make up the 'head' and 'tail' sections of the long tail theory and use these findings to form your strategy    - Learn about how you can increase future profitability using Chris Anderson's strategy of "selling less of more" ABOUT 50MINUTES.COM | Management & Marketing 50MINUTES.COM provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.

Caractéristiques techniques

  PAPIER NUMERIQUE
Éditeur(s) 50 Minutes
Auteur(s) 50Minutes
Collection Coaching pro
Parution 02/09/2015 02/09/2015
Nb. de pages 34 34
Format 12 x 18 -
Couverture Broché -
Poids 45g -
Contenu - ePub
EAN13 9782806270030 9782806267153

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