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The competitive power of the product lifecycle
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Librairie Eyrolles - Paris 5e
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The competitive power of the product lifecycle

The competitive power of the product lifecycle

Revolutionise the way you sell your products

50Minutes - Collection Coaching pro

32 pages, parution le 17/09/2015

Résumé

The fundamental stages behind every product This book is a practical and accessible guide to understanding and applying the concept of product lifecycle, providing you with the essential information and saving time.  In 50 minutes you will be able to:     - Understand the theory of the product lifecycle and the features of each of the four phases: launch, growth, maturity and decline     -  Learn how to make the right decisions according to the lifecycle phases of your product and how to react during the decline phase     - Identify how you can use the product lifecycle to tailor your marketing strategies and constantly innovate and improve your product in order to prolong its growth phase ABOUT 50MINUTES.COM | Management & Marketing  50MINUTES.COM provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.

Caractéristiques techniques

  PAPIER NUMERIQUE
Éditeur(s) 50 Minutes
Auteur(s) 50Minutes
Collection Coaching pro
Parution 17/09/2015 17/09/2015
Nb. de pages 32 32
Format 12 x 18 -
Couverture Broché -
Poids 43g -
Contenu - ePub
EAN13 9782806270603 9782806268396

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