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Summary: traction
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Summary: traction

Summary: traction

Review and analysis of weinberg and mares' book

Businessnews Publishing - Collection Business book summaries

44 pages, parution le 16/09/2016

Résumé

The must-read summary of Gabriel Weinberg and Justin Mares' book: "Traction: A Startup Guide to Getting Customers".

This complete summary of the ideas from Gabriel Weinberg and Justin Mares' book "Traction" states that there are lots of start-ups trying to be successful today. According to Weinberg and Mares, the start-ups that manage to reach success are the ones that create 'traction' by generating customer growth and momentum. This should be the main aim of anyone launching a start-up and they should use the Bullseye Framework to identify which traction channels they should use. The Bullseye Framework has five key principles; brainstorm, rank, prioritise, test and focus. This summary explains each of these principles in detail, allowing you to learn the best way to launch a successful start-up.

Added-value of this summary:
- Save time
- Learn the Bullseye Framework to identify to right traction channels
- Ensure your start-up is successful

To learn more, read the summary of "Traction" to discover how to create customer growth and momentum for your start-up and succeed!

Caractéristiques techniques

  PAPIER NUMERIQUE
Éditeur(s) Busi Book Sum
Auteur(s) Businessnews Publishing
Collection Business book summaries
Parution 16/09/2016 01/07/2015
Nb. de pages 44 10
Format 12 x 18 -
Couverture Broché -
Poids 55g -
Contenu - ePub
EAN13 9782511048641 9782511035993

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