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Principles of Microeconomics
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Principles of Microeconomics

Principles of Microeconomics

Robert H. Frank, Ben S. Bernanke

500 pages, parution le 15/01/2006 (3eme édition)

Résumé

In recent years, innovative texts in mathematics, science, foreign languages, and other fields have achieved dramatic pedagogical gains by abandoning the traditional encyclopedic approach in favor of attempting to teach a short list of core principles in depth. Two well-respected writers and researchers, Bob Frank and Ben Bernanke, have shown that the less-is-more approach affords similar gains in introductory economics. Although recent editions of a few other texts have paid lip service to this new approach, Frank/Bernanke is by far the best thought out and best executed principles text in this mold.

Avoiding excessive reliance on formal mathematical derivations, it presents concepts intuitively through examples drawn from familiar contexts. The authors introduce a well-articulated short list of core principles and reinforcing them by illustrating and applying each in numerous contexts. Students are periodically asked to apply these principles to answer related questions, exercises, and problems.

The text also encourages students to become "Economic Naturalists," people who employ basic economic principles to understand and explain what they observe in the world around them. An economic naturalist understands, for example, that infant safety seats are required in cars but not in airplanes because the marginal cost of space to accommodate these seats is typically zero in cars but often hundreds of dollars in airplanes. Such examples engage student interest while teaching them to see each feature of their economic landscape as the reflection of an implicit or explicit cost-benefit calculation.

L'auteur - Robert H. Frank

Robert H. Frank is the Henrietta Johnson Louis Professor of Management and professor of economics at Cornell University, as well as an economics columnist for the New York Times. His books include The Winner-Take-All Society (with Philip Cook), What Price the Moral High Ground?, The Economic Naturalist, and Principles of Economics (with Ben Bernanke).

Autres livres de Robert H. Frank

L'auteur - Ben S. Bernanke

Autres livres de Ben S. Bernanke

Sommaire

  • Part 1 Introduction
    • Thinking Like an Economist
    • Comparative Advantage: The Basis for Exchange
    • Supply and Demand: An Introduction
  • Part 2 Competition and the Invisible Hand
    • Elasticity
    • Demand: The Benefit Side of the Market
    • Perfectly Competitive Supply: The Cost Side of the Market
    • Efficiency and Exchange
    • The Quest for Profit and the Invisible Hand
    • International Trade
  • Part 3 Market Imperfections
    • Monopoly and Other Forms of Imperfect Competition
    • Thinking Strategically: A Further Look at Monopolistic Competition and Oligopoly
    • Externalities and Property Rights
    • The Economics of Information
  • Part 4 Economics of Public Policy
    • Labor Markets, Poverty, and Income Distribution
    • The Environment, Health, and Safety
    • Public Goods and Tax Policy
Voir tout
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Caractéristiques techniques

  PAPIER
Éditeur(s) Mc Graw Hill
Auteur(s) Robert H. Frank, Ben S. Bernanke
Parution 15/01/2006
Édition  3eme édition
Nb. de pages 500
Format 21,5 x 27,5
Couverture Broché
Poids 1075g
Intérieur Noir et Blanc
EAN13 9780071106573
ISBN13 978-0-07-110657-3

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