Tous nos rayons

Déjà client ? Identifiez-vous

Mot de passe oublié ?

Nouveau client ?

CRÉER VOTRE COMPTE
Multinationals as Flagship Firms
Ajouter à une liste

Librairie Eyrolles - Paris 5e
Indisponible

Multinationals as Flagship Firms

Multinationals as Flagship Firms

Alan Rugman, Joseph R. D'Cruz

232 pages, parution le 01/06/2000

Résumé

This book develops a conceptual framework for understanding the network of relationships that exists around the hub of large multinational firms. The authors bring together perspectives from international business and the organizational analysis of networks to explain their model which is supported by case evidence from several sectorsDStelecoms, autos, chemicals, retailing, and financial services.

Introduction
Part I: The Concept of the Flagship Firm
Chapter 1: The Flagship Firm and the Five Partners Business Network
Chapter 2: Corporate Strategy and the Flagship Firm
Chapter 3: Internalization and De-internalization: Will Business Networks Replace Multinationals'
Part II: Multinational Enterprise Theory and the Flagship Firm
Chapter 4: Partners Across Borders: Organizational Learning and the Flagship Firm
Chapter 5: The Theory of the Flagship Firm
Chapter 6: The Canadian Telecommunications Industry Network
Chapter 7: The French Telecommunications Network
t III: Case Studies of Flagship Business Networks
Chapter 8: The Canadian Speciality Chemicals Network
Chapter 9: The Five Partners/Flagship Model and the Scottish Electronics Cluster
Chapter 10: The North American Automotive Cluster
Chapter 11: Managerial Implications of Flagship Relationships

L'auteur - Alan Rugman

L. Leslie Waters Chair of International Business, Indiana University; Fellow of Templeton College, Oxford,

L'auteur - Joseph R. D'Cruz

Professor of Strategic Management, Rotman School of Management, University of Toronto.

Caractéristiques techniques

  PAPIER
Éditeur(s) Oxford University Press
Auteur(s) Alan Rugman, Joseph R. D'Cruz
Parution 01/06/2000
Nb. de pages 232
Format 15,6 x 23,4
Couverture Relié
Intérieur Noir et Blanc
EAN13 9780198295624

Avantages Eyrolles.com

Livraison à partir de 0,01 en France métropolitaine
Paiement en ligne SÉCURISÉ
Livraison dans le monde
Retour sous 15 jours
+ d'un million et demi de livres disponibles
satisfait ou remboursé
Satisfait ou remboursé
Paiement sécurisé
modes de paiement
Paiement à l'expédition
partout dans le monde
Livraison partout dans le monde
Service clients sav@commande.eyrolles.com
librairie française
Librairie française depuis 1925
Recevez nos newsletters
Vous serez régulièrement informé(e) de toutes nos actualités.
Inscription