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Harvard Business Review on corporate responsibility
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Harvard Business Review on corporate responsibility

Harvard Business Review on corporate responsibility

Collectif Harvard Business School Press

232 pages, parution le 25/07/2003

Résumé

What and whom is a business for? This collection of articles gathers the latest thinking on the strategic significance of corporate social responsibility. Readers will develop an understanding of why businesses should continue to give money away even while laying off workers, how companies play a leadership role in today's social problems by incorporating the best thinking of governments and nonprofit institutions, and how community needs are actually opportunities to develop ideas and demonstrate business technologies. Readers will see how corporate responsibility can lead to new markets and solutions to long-standing business problems.

Subjects Covered:
Business & society, Business philosophy, Corporate responsibility, Ethics, General management, Leadership, Management of change, Management philosophy, Management styles, Nonprofit organizations, Nonprofit sector, Philanthropy, Planning, Resource allocation, Service industry, Social change, Social enterprise, Social enterprise & ethics.

Contents

  • Serving the World's Poor, Profitably
  • The Competitive Advantage of Corporate Philanthropy
  • What's a Business For?
  • The Virtue Matrix: Calculating the Return on Corporate Responsibility
  • The Path of Kyosei
  • Can a Corporation Have a Conscience?
  • The New Corporate Philanthropy
  • From Spare Change to Real Change: The Social Sector as Beta Site for Business Innovation
  • Index

L'auteur - Collectif Harvard Business School Press

Autres livres de Collectif Harvard Business School Press

Caractéristiques techniques

  PAPIER
Éditeur(s) Harvard Business School Press (HBS)
Auteur(s) Collectif Harvard Business School Press
Parution 25/07/2003
Nb. de pages 232
Format 14 x 21
Couverture Broché
Poids 295g
Intérieur Noir et Blanc
EAN13 9781591392743
ISBN13 978-1-59139-274-3

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