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From .com to .profit
Inventing Business Models That Deliver Value AND Profit
Résumé
Contents
PART ONE: THE WORLD OF INTERNET BUSINESS
- Chapter 1. The Internet Effect: Why the World of
Business Will Never Be the Same
- Chapter 2. From .com to .value: How to Profit in the
Internet Space
PART TWO: THE VALUE DRIVERS OF THE INTERNET SPACE
- Chapter 3. Perfect Your Logistics
- Chapter 4. Cultivate Your Long Term Customer
Relationships
- Chapter 5. Harmonize Your Channels for the Customer's
Benefit
- Chapter 6. Build a Power Brand
- Chapter 7. Transform Your Capital and Cost
Structures
- Chapter 8. Become a Value-Adding Intermediary
PART THREE: BUSINESS TO THE POWER OF E
- Chapter 9. Becoming the Venture Organization: Getting
Your Company Focused on The Future
- Chapter 10. From .value to .everywhere: The Internet as
Utility
- Chapter References
- Index
L'auteur - Nick Earle
Nick Earle is president of Hewlett-Packard's E-Services.Solutions organization, HP's in-house incubator. Earle and his team are responsible for driving the company's Internet strategy. Their mission includes forming strategic alliances with innovative companies that are building new business models for the Net economy. Earle was profiled in Fortune magazine as 'HP' s New E-vangelist,' where his role was said to represent 'a revival of an HP tradition: embracing mavericks.'
L'auteur - Peter G. W. Keen
Peter G.W. Keen is president of Keen Innovations and Keen Education. He has served on the faculties of Harvard, Stanford, MIT, Wharton, Duke, and Fordham, as well as Delft, Stockholm, and the London Business School. He is the author of twenty books on business and IT strategy, and an advisory board member for a number of Internet companies.
Caractéristiques techniques
PAPIER | |
Éditeur(s) | Wiley |
Auteur(s) | Nick Earle, Peter G. W. Keen |
Parution | 15/09/2000 |
Nb. de pages | 211 |
Format | 15,7 x 23,5 |
Couverture | Relié |
Poids | 530g |
Intérieur | Noir et Blanc |
EAN13 | 9780787954154 |
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