Designed to Win

Strategies for Building a Thriving Global Business

Hiroaki Yoshihara, Mary Pat McCarthy

276 pages, parution le 10/02/2006

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Résumé

The most successful business organizations are those that combine stability, speed and maneuverability. These companies are uniquely equipped to navigate the complexities of global supply chains, an array of often baffling cultural differences, complex international regulations, geopolitical uncertainty, and the vagaries of the capital markets. But these companies are only as good as the officers who command them-and the most successful leaders are those best able to manage and optimize their global risk. They possess a singular skill set that includes, among other things, a talent for international diplomacy.

Co-authored by two global business advisors from the Big Four professional services organization KPMG, Designed to Win takes you inside the most successful transnational businesses to show how they address the challenges of global competition. Drawing upon their experience as senior partners with KPMG LLP (U.S.), Hiroaki Yoshihara and Mary Pat McCarthy define the seven fundamental characteristics of enduring global businesses. And, with the help of extensive case studies and interviews with executives at BMW, Caterpillar, Intel, Matsushita, Toyota and other international industry leaders, they describe global-business best practices in a range of key areas.

Designed to Win offers you an unparalleled opportunity to learn how today's leading global companies:

Attract the best talent, leverage human capital for global excellence, and build a winning corporate culture
Drive value from internal operations and achieve continuous value creation through outsourcing and advanced business process management
Enhance cross-functional knowledge collaboration to create an optimal supply chain structure in a global, customer-centric organization
Establish a corporate identity, position and manage brands internationally, and use cutting-edge marketing techniques
Structure an organization for optimum value growth and optimize the value of intangible assets
Manage change globally, and manage risk using scenarios and other strategic planning tools
Cultivate the leadership qualities most in demand on the global stage and develop the next generation of corporate leaders/statesmen

L'auteur - Mary Pat McCarthy

She's vice chair of KPMG and global chair of its information, communication, and entertainment practice. She is the author of Digital Transformation and Security Transformation.

Sommaire

Winning in the global arena
A new equation for success
A simple vision for complex times
Building value through effective global operations
The corporate ecosystem
Marketing with a global face
Global value creation
Governing change
Commercial diplomacy
Leadership

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Caractéristiques techniques

	PAPIER
Éditeur(s)	Mc Graw Hill
Auteur(s)	Hiroaki Yoshihara, Mary Pat McCarthy
Parution	10/02/2006
Nb. de pages	276
Format	16 x 24
Couverture	Relié
Poids	555g
Intérieur	Noir et Blanc
EAN13	9780071467520
ISBN13	978-0-07-146752-0