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Apple and the digital revolution
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Librairie Eyrolles - Paris 5e
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Apple and the digital revolution

Apple and the digital revolution

The firm at the cutting edge of technology

50Minutes - Collection Coaching pro

82 pages, parution le 23/11/2017

Résumé

Find out how Apple dominates the tech sector in just 50 minutes! Apple is one of the world's most recognisable and desirable brands, with an immense and devoted fan base. It has stood at the forefront of the digital revolution since it was founded in the 1970s, and has produced iconic products such as the Macintosh, the iPod and the iPhone. It is currently one of the most valuable companies in the world, and its yearly profits are larger than the GDP of some countries. In this concise and accessible guide, you will find how Apple was able to anticipate what its customers want in order to secure a market-leading position, and discover what sets the company apart from its many competitors. In 50 minutes you will: - Learn about Apple's history, founders and most important products - Find out how Apple was able to become one of the most valuable companies in the world - Identify what makes Apple stand out from its competitors ABOUT 50MINUTES.COM | BUSINESS STORIES The Business Stories series from the 50Minutes collection provides the tools to quickly understand the innovative companies that have shaped the modern business world. Our publications will give you contextual information, an analysis of business strategies and an introduction to future trends and opportunities in a clear and easily digestible format, making them the ideal starting point for readers looking to understand what makes these companies stand out.

Caractéristiques techniques

  PAPIER NUMERIQUE
Éditeur(s) 50 Minutes
Auteur(s) 50Minutes
Collection Coaching pro
Parution 23/11/2017 23/11/2017
Nb. de pages 82 82
Format 12 x 18 -
Couverture Broché -
Poids 92g -
Contenu - ePub
EAN13 9782808002455 9782808002448

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