Who the Hell is Müller-Brockmann?

Conversations about the Swiss Style

Demian Conrad - Collection Niggli editions

160 pages, parution le 07/07/2022

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Résumé

How can typesetting or a grid have such a strong and long-time impact on a global community and emotionalize it to such a degree? Which stories are hiding behind the success and failure of a design manifesto? How can cultural exchange bring new value to the field of graphic design? At the end of the day, is the contemporary scene still truly innovative or simply basking in past glories?

The concept of this one-week long artistic research project which raised these and many other related questions, was to hold conversations to discuss discuss anecdotes, stories, scandals and jealousies with typographers, graphic designers, artists, curators, and writers in a project space. Each guest was also asked to bring a design artefact that represents the diverse interactions of Swiss typography with the international design scene, all of which are presented in this volume. This builds a bridge between the typographic traditions and practices of the two countries, celebrating dialog and collaboration without ignoring divergence and conflicts.

Study on the ongoing authority of the Swiss Style
Comparison between graphic design approaches?
Exchanges with different specialists?
Typographic pieces by all guests

Caractéristiques techniques

	PAPIER
Éditeur(s)	Niggli Verlag
Auteur(s)	Demian Conrad
Collection	Niggli editions
Parution	07/07/2022
Nb. de pages	160
Format	12 x 18,5
Couverture	Broché
Poids	156g
Intérieur	Noir et Blanc
EAN13	9783721210071
ISBN13	978-3-7212-1007-1